A Modern WordPress Website That Increased Leads for Quant Accountants
A complete WordPress website overhaul for Quant Accountants, combining bespoke branding, playful design, streamlined navigation,
Introducing
Quant Accountants
Industry
Accounting
Services
WordPress Design & Development, Branding
Website
quantaccountants.co.ukA high-performing site with a personality to match
Quant approached us in need of a complete website overhaul to take their brand to the next level. From clever UX design to unique branding, we captured Quant's fun and approachable personality throughout the site while ensuring streamlined navigation to increase leads. The result is a WordPress website that feels both professional and completely human.
Beautiful design that captures the Quant brand
Too often, accountancy websites alienate users with overcomplicated jargon and unwelcoming visuals. As Quant is a fun, welcoming, and down-to-earth brand, we combined playful design with no-nonsense copy to ensure every user feels at ease from the first visit. A mix of serif and sans-serif fonts, bold splashes of bright pink, clever use of negative space, and a library of bespoke iconography created a site that feels professional and approachable in equal measure.
Streamlined navigation to drive user action
As Quant offers a wide range of services tailored to various industries and circumstances, streamlining the site's navigation was paramount. Users can quickly and easily find the service or advice they need, guided by bespoke iconography, a sticky header, lightning-fast page speed, and advanced UX design that gently moves visitors towards conversion at every step.
Instilling customer confidence at first glance
Demonstrating trust and credibility is key to turning site visitors into loyal customers in the finance industry. By incorporating verified reviews directly into the homepage, Quant instantly showcases its professional reputation and builds confidence with new visitors before they have had a chance to leave.
A dedicated advice centre to drive organic traffic
We developed a dedicated help and advice centre housing articles and posts aimed at Quant's diverse target audience. Not only does this build trust and position the brand as a thought leader in a competitive industry, it also creates strong opportunities for SEO by incorporating keywords and building internal links throughout the site.
“The site itself looks great but the way that the whole team were prepared to go the extra mile, including helping me with the brilliantly-written content, shows how much they care about their work. Thank you to the whole team and I look forward to working with you again soon!”
