When it comes to selling houses, having a stand out website is a sure-fire way to impress!
After building our fair share of estate agent websites, we thought it’d be a good idea to round up 10 of our favourites from across the globe. Whether it’s unique home visualiser tools, mortgage calculators or stunning UX, these sites all have something that stands out from the crowd. Without further ado, let’s dive in!
1. Paul Rolfe
We’re kicking things off with a lead-generation website of our very own! The Paul Rolfe website offers a beautiful, elegant layout that feels extremely intuitive to navigate and creates a premium feel for the brand. Advanced UX features like a mortgage calculator, valuation request form and seamless property search powered by Property Hive ensure that users have everything they need to find their dream home, right at their fingertips. Not only that, a dedicated local guide content hub provides homebuyers with valuable information that
Standout features:
- Streamlined property search powered by Property Search
- Mortgage Calculator & LBTT (Stamp Duty) Calculator are extremely helpful for prospect home buyers
- Dedicated content hub for local area guides & housing news is invaluable
2. Fine & Country
As an internationally-leading estate agent, Fine & Country certainly know a thing or two about creating a seamless digital experiences for property searches across the globe. The website is elegant, sophisticated and feels very premium, but it also has an abundance of great UX features that keeps customers coming back, time and time again. A unique lifestyle property search feature allows users to browse properties based on their lifestyle preferences whether that’s waterside, city, golf or equestrian living, providing a clear USP for the brand. Not only that, a dedicated property news content hub, an abundance of high-quality house tour videos and market reports ensures Fine & Country are truly leading the back when it comes to estate agent websites.
Standout features:
- High-quality house tour videos
- Dedicated property news, magazine, market reports & more
- Browse by lifestyle UX feature
3. Rightmove
Arguably the most popular home search tool in the UK, Rightmove must be doing something right to create such as loyal base of users (over 1 million a day viewing 40 million pages per second). The search tool collates properties from estate agents across the UK, making it extremely easy for users to browse all properties on the market, without having to trawl through individual estate agent sites. While Rightmove may not be a traditional estate agent site, it certainly packs a punch with exceptional property search tools and incredibly seamless property pages that list everything anyone could possibly want to know such as EPC certificates, school catchment areas, property sale history and rapid stamp duty and mortgage calculator tools.
Standout features:
- Unique ‘Draw your search area’ map property search with option to view on map or list
- Streamlined property display cards that feature everything a user needs to know on first glance
- Dedicate content hub with property news, original research and market reports
- Lighting-fast property search feature
4. Bolton Birch
Specialising in commercial property, Chester-based Bolton Birch offers a superior digital experience for those in any industry looking to rent or buy a commercial property across the North West. Yet another estate agent website built by Limely, we love the elegant, minimal website layout that allows users to seamlessly browse properties based on whether they’re looking for retail spaces, industrial properties, offices or investment buildings. Trust signals including customer testimonials, meet the team section and a dedicated clients page demonstrate that Bolton Birch are a reputable, trustworthy commercial estate agents.
Standout features:
- Seamless Property Search feature
- Dedicated news hub keeps Bolton Birch at the forefront of the North West property market
- Minimal property cards highlight key features
5. Savills
Savills is a world renowned estate agent specialising in both residential and commercial properties, as well as farms, estates and agricultural land across the globe. Savills is an enormous, multi-faceted business so ensuring their website feels seamless to navigate and users can quickly find the avenue they’re looking for is imperative to success. Luckily, Savills knows how to do it right and every aspect of the site offers exceptional UX, allowing users to quickly narrow down their property search and find the farm, home or office they’re looking for.
Standout features:
- Storytelling-driven product pages with emphasis on craft
- Elegant typography and muted tones for a high-end feel
- Rich lifestyle imagery across categories
6. Carman Friend
Carman Friend happens to be another estate agent website designed and built by Limely. We love this site as it’s instantly recognisable as Carman Friend thanks to a strong visual brand identity well known throughout Chester. The functionality of the site is also impressive with great features like a wishlist functionality, Streetco.uk integration and an advanced property search bar that makes the home search journey really easy. Carefully designed product cars enable users to quickly and easily view key features like how many beds, baths and reception rooms a home house from the results page, speeding up the process even further.
Standout features:
- Advanced property search bar
- ‘Selling your home’ interactive process feature
- Dedicated content hub
7. Zoopla
Zoopla is another leading home search site in the UK, and it’s no wonder why! Unique features like an in-depth affordability calculator, instant home valuation and house price history sets Zoopla apart from other estate agents. Additionally, Zoopla’s original market reports and graphs detailing house price indexes, average house prices and inflation predictions build trust and position the brand as knowledgeable and authoritative within the industry. The property search journey is seamless and rapid, ensuring customer satisfaction at every turn.
Standout features:
- Advanced property market reports, graphs and indexes
- Thorough affordability calculator
- Email alert functionality
8. OnTheMarket
OnTheMarket offers a modern, engaging and seamless online browsing experience for those looking to buy, sell or rent properties throughout the UK. The site stands out to us as it allows users to browse in a very unique way. The Travel Time Search feature enables users to browse properties based on distance from a particular location, prefect for those who are relocating for work for example. While the Keywords Search enables users to browse properties based on keywords such as ‘farm land’, ‘garden’, ‘countryside views’ or ‘sea view’ depending on their preferences.
Standout features:
- Instant property valuation feature
- Search properties by keywords
- Travel Time Search feature
9. Sold
Sold offers a bright, colourful and bold online estate agent experience that feels modern, polished and youthful, appealing to a younger demographic of home shoppers. The brand uses a different estate agent model to traditional property purchases as Sold will buy your property in cash, to help you achieve a rapid sale. A ‘trusted by’ banner featuring the likes of Zoopla, The Guardian, Manchester Evening News and more, instantly builds customer trust and positions them as a serious estate agents.
Standout features:
- ‘Get Cash Offer’ feature
- Property Market Guide: News, Tips & Advice
- Dedicated customer testimonials page
10. Purple Bricks
Purple Bricks are a solely online estate agent, so it’s important that they get their online presence just right. Their iconic purple brand colour ensures the brand stands out online, verified TrustPilot reviews instantly build customer trust and features like ‘Book A Free House Valuation’ increase qualified leads. The focus of their site is to convince homeowners to sell their property via Purple Bricks and the site does a great job in highlighting the benefits of doing just that with bespoke icons, interactive features and more.
Standout features:
- Bespoke iconography
- Interactive Commission Comparison toggle feature
- Free house valuation feature
If you’re an estate agent looking to take your website to the next level, explore our web design services or get in touch with the Limely team.
