Our Monthly Round-Up: April 2025

Jess Slack
Jess Slack
2 May 20253 min read
Updated 6 May 2025
Our Monthly Round-Up: April

April has been a busy month full of client projects and of course, Easter!

So we thought we’d gather everything that went down this month in a neat little blog post so you can see exactly what we’ve been upto. From celebrating Earth Day and Easter Sunday to developing new product pages and forms for long-standing clients, it’s all to come in April’s monthly roundup. Without further ado, let’s delve in…

New Loan Form Design for On Stride

On the 10th, we began designing brand new loan forms for On Stride. The forms will offer exceptional functionality, allowing users to quickly and easily complete the forms and apply for a loan, all while ensuring superior UX that makes for an enjoyable online experience. Not only that, our designers and developers will ensure the forms function at lightning-fast speed and every feature is both mobile-friendly and responsive so users can access the forms, no matter whether they’re at home on their desktop or out and about using their smartphone.

10Apr

New Website Launch For We Frame Art

On the 14th, we launched a brand new site for We Frame Art! As a bespoke framing business based in Chester, it was time for the brand to take their store online. Rooted in craftsmanship and bespoke frames that are made to order, it was paramount that their online presence reflects their in-store experience and customer service. The ecommerce store boasts a unique ‘See your artwork framed’ feature allowing users to test out various frames before committing to a purchase, seamless filtering and specification tools that enable users to quickly adjust the size, colour and aperture of mounts, customer account areas and more. Overall, we’re so happy for We Frame Art and wish them lots of luck with their new ecommerce venture!

14Apr

Shopping Basket Upgrade for Tile Merchant

On the 16th, we launched a shopping basket upgrade for long-standing client, Tile Merchant. The upgrade aimed to improve clarity when users were viewing the shopping basket after adding tiles to their cart. Previously, the total coverage that the tiles provided wasn’t entirely clear to users and caused some friction in converting users. After a few UX and copy tweaks, we were able to make the total coverage abundantly clear, increasing the likelihood of conversion and boosting the overall buying journey for users. It’s safe to say we’re always looking for ways to improve our clients’ websites, we love nothing more than helping brands reach their goals!

16Apr

Easter Sunday!

Like many of you reading this, we also celebrated Easter this April! Our celebrations consisted of chocolate egg hunts, enjoying quality time with our families and catching a glimpse of the spring sunshine. If you want something to make you chuckle, check out Team Limely’s Easter Egg Smash challenge from last year, we’re pretty sure you won’t get through it without a laugh!

20Apr

World Earth Day!

The 22nd April was Earth Day! This world Earth Day, we were so proud to have planted 6,615 trees (and counting) 🌳 Thanks to our partnership with Ecologi, we offset our digital carbon footprint by planting trees across the globe. Trees are planted in various locations from Kenya and Madagascar to Tanzania and Mozambique, helping with a range of reforestation projects aimed to increase the absorption of carbon and in turn, reducing the environmental footprint of our clients’ websites.

Find out more

22Apr

And just like 🫰, that’s a wrap on April 2025!

If you need a helping hand with driving ecommerce growth, building a new lead-generation website or anything in between, don’t hesitate to get in touch!

Jess Slack
Written by

Jess Slack

Jess keeps our content sharp and our social feeds buzzing. When she's not writing, she's painting abstract art.

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