We love to evolve with our clients, which is why we’re so excited to be working on this project!
We’re so excited to once again work with our longstanding client, Sewing Machines Direct (SMD). After developing a show-stopping Magento ecommerce website back in 2015, the brand has achieved significant growth and as a result, they need a lightning-fast, super streamlined and even more powerful ecommerce site that can handle their increased traffic and growing inventory. We’re taking their existing site to the next level by employing the exceptionally quick and powerful Magento 2 ecommerce platform alongside the innovative frontend solution, Hyvä Theme.
Sewing Machines Direct, A Quick Recap:
SMD has been a leading sewing machine retailer since the 1960s! As a family-run business, their priority has always been to offer friendly customer service and high-quality products at reasonable prices. In 1988, Russell Forrester joined the team and led the brand evolution from a Singer-exclusive retailer to a multi-brand retailer. Today, SMD is continuously expanding its infrastructure and marketing expertise to maximise efficiency, prioritise growth and drive the brand towards the future. As a result, the brand is at the forefront of technology within the industry, hence their commitment to delivering exceptional online shopping experiences for their customers. Find out more about the brand in our SMD welcome blog post!
Unparalleled Performance
Maximise performance and climb the SERP rankings.
Superior Conversion Rates
Increase conversion rates and drive revenue growth.
Powerful Functionality & Flexibility
Over 140+ extensions ensure to customise your site.
What is Hyvä Theme?
Hyvä Theme is a innovative and exciting frontend Magento solution that enables web designers and developers to achieve unfathomable levels of functionality, speed and performance. Built directly by expert developers, Hyvä provides the most powerful ecommerce functionality around.
As a Hyvä Bronze Partner Agency, we are equipped to leverage Hyvä’s full potential, building lightning-fast, responsive and feature-rich sites that drive conversions, reduce bounce rates and provide seamless user experiences. With Hyvä, our clients can expect exceptional performance and the ability to scale their business to new heights.
What will Limely do?
We will be taking the best elements of Sewing Machine Direct’s existing website and transform them into the best versions of themselves by utilising our development and design expertise alongside the powerful Hyvä Theme. Our aim is to ensure a sophisticated, eye-catching and engaging website design that enhances the buying journey and improves navigation. Simplifying product pages and highlighting key call-to-actions to drive conversions will also be an extremely importance element of this project.
Mobile optimisation and responsive design will be a key element within the new website, ensuring that visitors from any device experience the same, superior ecommerce buying journey.
We’re so looking forward to working on this project! Be sure to check back in a few months time to see exactly how we’re getting on. And if you need a helping hand in growing your ecommerce brand, don’t hesitate to get in touch!
