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Bracelets

Guide

What’s the Best Way to Sell Jewellery Online?

There are many ways in which you can go about selling jewellery online

It just depends on what kind of business you have!

From a high street jeweller wanting to make the move over to ecommerce, from an independent seller wanting to make a business from selling their handmade products – selling jewellery online can come in many forms and require a different approach.

With that being said, we thought we’d present a couple of ways you can go about selling online that are bound to yield results and send your jewellery business in the right direction.

Social media

If you happen to be an independent seller or jewellery maker just starting out and are brand new to the world of ecommerce, then the easiest way to sell jewellery online for you might be through social media. Not the most secure method of selling, but if you’re just beginning to figure out what will work for you – it could be the perfect way to start out.

By posting pictures of your products and letting your users know of the buying method through written content, then you could start the exchange products using the messaging services. Better yet, social media platforms such as Facebook have features such as Facebook Marketplace which provides a more secure way of buying and selling on social media.

An online marketplace

The next step up would probably be to use an online marketplace. Online marketplaces are usually free to use and provide you with efficient and secure means of selling your wares. With the ability to post product images, descriptions and the use of a ready-made check out system, you can begin to build up a clientele.

Some popular online marketplaces include Etsy and Ebay. We’ve previously explored how you could go about selling handmade jewellery using online marketplaces, click here to take a look!

Website templates

If you’re looking to set up an online shop quickly without missing out on quality, then maybe a template service would be best for you! Companies like Wix, SquareSpace and GoDaddy provide you with ready-made website packages which include everything you’d need, from domains to design, to quickly set up a site in which you can sell your jewellery.

Great when speed is of the essence, but this method is definitely a temporary one, especially when you’re looking for your business to grow and flourish. Plus, with templates, uniqueness is never guaranteed which can put a damper on making your mark in the industry.

A bespoke ecommerce website

If you’re looking for a way to sell your jewellery from an online space that reflects your brand, effectively showcases your products and provides secure checkout and payment – then a bespoke ecommerce website is the best choice for you!

There are loads of ecommerce platforms out there which provide you with the foundation in which you can build a stylish, bespoke online shop. From Magento 2, Shopify and Woocommerce, you can have a one of a kind website with a flawless online shop built right in. As expected, this does take a lot more time, effort and attention, but what you end up with could springboard your jewellery business and ensure repeated sales and booming business.

The best way to achieve a flawless, bespoke online store is to gain help from a web design agency like Limely. Limely has the expertise in all the mentioned platforms and can work alongside you to bring your vision to life.

Click here to see what we’ve achieved for our past clients.

To officially get the ball rolling, click here to contact us now!

Niko Moustoukas

Director

When Niko isn’t coding and helping clients, you’ll find him playing poker with friends and Greek dancing to his favourite tunes 🪩

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