It’s time to celebrate the launch of a brand new website!
This time around, we’re hitting the big red launch button on a lightning-fast, multi-site for our longstanding client, Red Box Books. We couldn’t be more excited to launch the site into the world after working with the brand for so many years. Without further ado, let’s dive in!
Who are Red Box Books? A quick recap
If you didn’t read our Limely Welcomes Red Box Books blog post, don’t fret! We’re here to give you a quick recap on the brand before we delve into everything we’ve done for our latest project. In sum, Red Box Books are a leading British retailer of affordable children’s books. As the UK’s go-to provider for schools and libraries, they’ve truly made their mark on the education of our youngsters by making books accessible to all. On a mission to promote literacy to kids across the nation, we’re fully behind Red Box Books in empowering children and bridging the gap in educational inequality.
What did Limely do?
Our talented team of developers, designers, SEO guru’s and project management experts worked in collaboration with Red Box Books to create a stunning new Magento 2 ecommerce website that drives leads and conversions for the brand. The brand new website consists of not one, not two, but three brand new sites all housed under the umbrella of Red Box Books. The best thing about this is that the team can manage, view and amend all three websites under one powerful platform, significantly reducing admin time behind the scenes.
Our designers ensured that the new websites capture the Red Box Books brand and strengthen their online presence with exceptional UX, a modern layout, eye-catching promotional banners and trust signals galore to ensure the launch kicks off with a bang!
Layered navigation ensures a streamlined user experience that allows users to rapidly find the books or educational resources they’re looking for whilst succinct and concise coding ensures a lightning-fast website that adheres to Google’s all-important Core Web Vitals and eliminates customer frustration. Considering that 88.5% of users say that slow-loading is their primary reason for leaving a website, it’s clear that this is absolutely integral to ensuring a superior user experience and delighting users.
Additionally, a streamlined checkout process and intuitive navigation encourages conversions by allowing users to quickly and easily add products to their baskets directly from category pages. Previously, website visitors would have to manually call the team to place an order which proved time consuming for Red Box Books and frustrating for customers. The new sites enable a positive buying journey for existing customers and prospects alike and are sure to drive tangible growth for the brand!
Overall, the new website is bursting with advanced features that not only maximise efficiency for the Red Box Books team, but also provide an exemplary digital experience for customers.
If you’re looking to upgrade your ecommerce website, don’t hesitate to get in touch!
