Rebranded and relaunched

Oliver & Co required a fresh, modern & fully responsive website that would elevate the new rebrand, aiming to increase enquiries, increase brand awareness and build their customer database with more conversion tools.

We produced a sharp, approachable and functional WordPress website from concept to go-live inside of four weeks, including the following features:

Bespoke Accident Claims Calculators
Conveyancing Calculators
Integration into the Trustpilot reviews platform.

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What we did

Branding

Web Design

WordPress Build

Conveyancing Calculator

Accident Claims Calculator

Comprehensive, yet approachable

Working with industry leaders and outstanding professionals have always been mantras we’ve followed here at Limely.

Back in July, we were pleasantly surprised when one of Chester’s largest and most prestigious law firms, Oliver & Co, decided to place their rebrand and redesign in the hands of our talented team.

After multiple revisions and type suggestions we arrived at the new brand and successfully rolled it out within a 4-week timeline across all marketing communications; including a new website, signage and posters for the newly refurbished office.

Here’s a little sneak peek at some brand ideas that didn’t quite make the cut

And here’s the finished product…

We were pretty proud of the results and Oliver & Co were happy too (of course, that’s the main thing). Our team showed off their expertise for crafting a sleek-looking user interface, whilst remaining focused on the importance of user experience and user journey.

As you can see from the screenshot, we’ve kept a good balance of effective CTAs, helpful information and easy-to-use navigation. Throughout, you’ll see Oliver & Co’s chosen brand colours as well as their clear ethos of being approachable and friendly. After all, your website needs to gain and retain your future customers.

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Claim calculator

We designed and built a unique claims calculator to entice potential clients to use the website and get in touch with Oliver & Co. A simple click-through with friendly illustrations is the ultimate marriage of great UX design and effective conversions.

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Conveyancing calculator

We didn’t just stop at a claims calculator. Oliver & Co offer multiple services so we wanted their clients to enjoy multiple ways of making a query. Our team built a fully-integrated conveyancing calculator, with easy-to-use drop-down menus and minimal steps. This effective feature not only allows clients to feel at ease before their initial contact with Oliver & Co, but it also puts the solicitors at the forefront of the local competition.

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Fully integrated with Trustpilot

We all know the importance of reviews. Who better to trust than those who have used the service or product themselves? When it comes to solicitors, that trust is even more important. We integrated Oliver & Co’s website with their Trustpilot reviews to give potential clients easy access and peace of mind.

Built to rank

All of the features of our websites – responsiveness, effective copy, slick UX, great functionality – are built to charm Google and work our clients up the search engine rankings. But we could shout about our skills all day long… what matters is the results. Oliver & Co remain at number one on Google for Chester solicitors. Job done.

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Feedback

Modernised and elevated

Limely provide an absolutely excellent service and we would highly recommend them! In 2016 they helped us to re-brand and created both our new brand and the Oliver & Co website from scratch. Their amazing work has modernized and elevated our brand, differentiating us from the competition. We are very happy with the result and have continued to use their services ever since!

Liz Chapman