# Limely

> Limely is a Chester-based digital agency specialising in Magento 2, Shopify, and Hyvä ecommerce builds. Founded in 2011, the team designs, develops and supports ambitious ecommerce websites for UK and international retailers.

Full content index: https://www.limely.co.uk/llms-full.txt
Agent instructions: https://www.limely.co.uk/agents.md

Limely builds, redesigns and supports ecommerce stores on Magento 2, Shopify, Shopify Plus, Hyvä, Adobe Commerce, WordPress and WooCommerce. Services cover the full lifecycle: strategy, UX, design, development, integrations with ERP and OMS systems, SEO, CRO, and ongoing support.

## About

- [About Limely](https://www.limely.co.uk/about): Who we are, what we do and how long we have been doing it.
- [Culture & Team](https://www.limely.co.uk/culture): The people behind the work and how Limely operates as a team.
- [How We Work](https://www.limely.co.uk/how-we-work): Our process from discovery to launch and beyond.
- [Partners](https://www.limely.co.uk/partners): Technology and agency partners we work with.
- [Careers](https://www.limely.co.uk/careers): Open roles at Limely.

## Technology

- [Shopify Agency](https://www.limely.co.uk/shopify): Shopify design, development, migration and support.
- [Shopify Plus Agency](https://www.limely.co.uk/shopify-plus): Shopify Plus builds for high-volume and enterprise retailers.
- [Magento 2 Agency](https://www.limely.co.uk/magento): Magento 2 development, upgrade, SEO, support and integrations.
- [Hyvä Agency](https://www.limely.co.uk/hyva): Hyvä Theme, Hyvä Commerce and Hyvä Checkout specialists.
- [Hyvä Theme Demo](https://www.limely.co.uk/hyva-demo): Live Hyvä demo store and guided walkthroughs.
- [Adobe Commerce Agency](https://www.limely.co.uk/adobe-commerce): Adobe Commerce (Magento Enterprise) builds.
- [WordPress Agency](https://www.limely.co.uk/wordpress): WordPress design and development.
- [WooCommerce Agency](https://www.limely.co.uk/woocommerce): WooCommerce builds and migrations.
- [Shopware Agency](https://www.limely.co.uk/shopware): Shopware ecommerce development.
- [Webflow Agency](https://www.limely.co.uk/webflow): Webflow design and development.

## Services

- [Ecommerce Agency](https://www.limely.co.uk/ecommerce): End-to-end ecommerce strategy, design and build.
- [SEO Agency](https://www.limely.co.uk/seo): Ecommerce SEO, technical SEO and link building.
- [CRO Agency](https://www.limely.co.uk/cro): Conversion rate optimisation for ecommerce stores.
- [Content Marketing](https://www.limely.co.uk/content-marketing): Content strategy and production for ecommerce brands.
- [Design Agency](https://www.limely.co.uk/design): Web design, UI design, brand identity and print.
- [Brand Identity Design](https://www.limely.co.uk/design/branding): Brand strategy, logo design and visual identity systems.
- [Design Subscription](https://www.limely.co.uk/design/subscription): On-demand monthly design support.

## Migrations

- [Migrations Hub](https://www.limely.co.uk/migrations): Platform migration expertise overview.
- [Magento 2 to Shopify](https://www.limely.co.uk/migrations/magento-2-to-shopify)
- [Magento 2 to Hyvä](https://www.limely.co.uk/migrations/magento-2-to-hyva)
- [WooCommerce to Shopify](https://www.limely.co.uk/migrations/woocommerce-to-shopify)
- [WordPress to Shopify](https://www.limely.co.uk/migrations/wordpress-to-shopify)
- [Magento 1 to Shopify](https://www.limely.co.uk/migrations/magento-1-to-shopify)
- [OpenCart to Shopify](https://www.limely.co.uk/migrations/opencart-to-shopify)

## Integrations

- [Integrations Hub](https://www.limely.co.uk/integrations): ERP, OMS and multichannel integrations overview.
- [Khaos Control Integration](https://www.limely.co.uk/integrations/khaos-control)
- [SAP Business One Integration](https://www.limely.co.uk/integrations/sap-business-one)
- [NetSuite Integration](https://www.limely.co.uk/integrations/netsuite)
- [Brightpearl Integration](https://www.limely.co.uk/integrations/brightpearl)
- [Linnworks Integration](https://www.limely.co.uk/integrations/linnworks)
- [Dynamics 365 Integration](https://www.limely.co.uk/integrations/dynamics-365)
- [OGL Profit4 Integration](https://www.limely.co.uk/integrations/ogl)
- [Sage 200 Integration](https://www.limely.co.uk/integrations/sage-200)
- [Ordorite Integration](https://www.limely.co.uk/integrations/ordorite)
- [Odoo Integration](https://www.limely.co.uk/integrations/odoo)

## Tools

- [Shopify Theme Detector](https://www.limely.co.uk/tools/shopify-theme-detector): Free tool to identify what Shopify theme any store is using.
- [Magedrop](https://www.limely.co.uk/tools/magedrop): Magento monitoring and alerting tool.

## Work

- [Portfolio](https://www.limely.co.uk/work): Case studies and project work across ecommerce and digital.

- [HSL Chairs](https://www.limely.co.uk/work/hsl-chairs): Ecommerce launch
- [Industville](https://www.limely.co.uk/work/industville): +43.9% traffic
- [Dreams](https://www.limely.co.uk/work/dreams): 90%+ Core Web Vitals
- [Factory Direct Flooring](https://www.limely.co.uk/work/factory-direct-flooring): +32.1% revenue
- [The Entertainer](https://www.limely.co.uk/work/the-entertainer): +29% new users
- [JTX Fitness](https://www.limely.co.uk/work/jtx-fitness): Magento to Shopify
- [Gorgeous Shop](https://www.limely.co.uk/work/gorgeous-shop): +16.3% revenue
- [Insect Lore](https://www.limely.co.uk/work/insect-lore): Magento to Shopify
- [Sewing Machines Direct](https://www.limely.co.uk/work/sewing-machines-direct): +52.1% revenue
- [Towbar Express](https://www.limely.co.uk/work/towbar-express): +60% conversions
- [Westminster Stone](https://www.limely.co.uk/work/westminster-stone): +34% revenue
- [Wildwood](https://www.limely.co.uk/work/wildwood): +78.4% mobile reservations
- [Carman Friend](https://www.limely.co.uk/work/carman-friend)
- [ZONE3](https://www.limely.co.uk/work/zone3): +130.7% organic sessions
- [Wet Wednesdays](https://www.limely.co.uk/work/wet-wednesdays): +183% organic revenue
- [Lingerie Outlet Store](https://www.limely.co.uk/work/lingerie-outlet-store): +30% revenue
- [More Handles](https://www.limely.co.uk/work/more-handles): +64.7% organic revenue
- [Swyng](https://www.limely.co.uk/work/swyng): Headless Shopify
- [86 Group](https://www.limely.co.uk/work/86-group)
- [The Handle Studio](https://www.limely.co.uk/work/the-handle-studio): +255% organic revenue
- [PingYo!](https://www.limely.co.uk/work/pingyo)
- [Tile Merchant](https://www.limely.co.uk/work/tile-merchant): +57% mobile order value
- [SMD Knitting](https://www.limely.co.uk/work/knittingwool): Zero rankings lost
- [Roundtower](https://www.limely.co.uk/work/roundtower): 2 Shopify stores
- [Strength Equipment Retailer](https://www.limely.co.uk/work/strength-equipment): +92 PageSpeed
- [Specialist Lingerie Retailer](https://www.limely.co.uk/work/lingerie-retailer): +31% mobile speed
- [Red Box Books](https://www.limely.co.uk/work/red-box-books): 3 Magento stores
- [Quant Accountants](https://www.limely.co.uk/work/quant-accountants): Increased leads
- [Salience](https://www.limely.co.uk/work/salience): Next.js + WordPress
- [Legat Owen](https://www.limely.co.uk/work/legat-owen): +20.9% new users
- [Jaunty Goat](https://www.limely.co.uk/work/jaunty-goat): WooCommerce store
- [Beat It](https://www.limely.co.uk/work/beat-it): +62.5% conversions
- [Paul Rolfe](https://www.limely.co.uk/work/paul-rolfe): 62% engagement rate
- [JPL Flavours](https://www.limely.co.uk/work/jpl-flavours): +32.7% organic users
- [McCombie Group](https://www.limely.co.uk/work/mccombie-group): +22.5% new users
- [Lost](https://www.limely.co.uk/work/lost): Bookings increased

## Blog

Recent articles:

- [How Ecommerce Brands Are Using Community To Drive Repeat Revenue](https://www.limely.co.uk/blog/how-ecommerce-brands-are-using-community-to-drive-repeat-revenue)
- [Limely Is Now A Shopify Select Partner](https://www.limely.co.uk/blog/limely-becomes-shopify-select-partner)
- [Shopify's US Vape Ban: What It Signals for UK Vape Retailers](https://www.limely.co.uk/blog/shopify-vape-ban)
- [The New Ecommerce Funnel: How Shoppers Discover Brands Today](https://www.limely.co.uk/blog/the-new-ecommerce-funnel-how-shoppers-discover-brands-today)
- [Top 20 Shopify Agencies In The UK](https://www.limely.co.uk/blog/top-20-shopify-agencies-in-the-uk)
- [What Happens When Shopify Scripts Stop Working on 30 June 2026?](https://www.limely.co.uk/blog/shopify-scripts-stop-working-june-2026)
- [Top 10 Ecommerce Sites Winning With AI-Powered Search & Personalisation](https://www.limely.co.uk/blog/top-10-ecommerce-sites-winning-with-ai-powered-search-personalisation)
- [UX Best Practices For Ecommerce Product Listing Pages](https://www.limely.co.uk/blog/ux-best-practices-for-ecommerce-product-listing-pages)
- [UX Redesign: How We Reimagined Pooky's Ecommerce Experience](https://www.limely.co.uk/blog/ux-redesign-how-we-reimagined-pookys-ecommerce-experience)
- [Top 10 Ecommerce Loyalty Programmes That Actually Drive Repeat Purchases](https://www.limely.co.uk/blog/top-10-ecommerce-loyalty-programmes-that-actually-drive-repeat-purchases)
- [How to Choose the Right Ecommerce Platform for Your Industry](https://www.limely.co.uk/blog/how-to-choose-the-right-ecommerce-platform-for-your-industry)
- [Top 10 Minimalist Luxury Ecommerce Websites](https://www.limely.co.uk/blog/top-10-minimalist-luxury-ecommerce-websites)
- [How Fashion & Clothing Brands Should Optimise Their Checkouts](https://www.limely.co.uk/blog/how-fashion-clothing-brands-should-optimise-their-checkouts)
- [Top 10 High‑Converting Product Pages For Subscription Boxes](https://www.limely.co.uk/blog/top-10-high-converting-product-pages-for-subscription-boxes)
- [Is January A Quiet Month For Ecommerce Brands?](https://www.limely.co.uk/blog/is-january-a-quiet-month-for-ecommerce-brands)
- [Why Seamless Integrations Matter In Ecommerce](https://www.limely.co.uk/blog/why-seamless-integrations-matter-in-ecommerce)
- [Top 10 Charity Websites Doing Ecommerce Right](https://www.limely.co.uk/blog/top-10-charity-websites-doing-ecommerce-right)
- [UX Redesign: How We Reimagined Atherton Bikes' Online Experience](https://www.limely.co.uk/blog/ux-redesign-how-we-reimagined-atherton-bikes-online-experience)
- [Top 10 Hyvä Ecommerce Stores](https://www.limely.co.uk/blog/top-10-hyva-ecommerce-stores)
- [The Best Christmas Adverts Of 2025](https://www.limely.co.uk/blog/the-best-christmas-adverts-of-2025)

- [All posts](https://www.limely.co.uk/blog)

## Contact

- [Contact](https://www.limely.co.uk/contact): Get in touch with the Limely team.
- [Get a Quote](https://www.limely.co.uk/quote): Start a project or request a proposal.
- [Free Audit](https://www.limely.co.uk/audit): Request a free website audit.
- [Emergency Support](https://www.limely.co.uk/emergency): Emergency ecommerce support.

## Policies

- [Privacy Policy](https://www.limely.co.uk/policies/privacy-policy)
- [Project Terms & Conditions](https://www.limely.co.uk/policies/project-terms)
- [Terms of Use](https://www.limely.co.uk/policies/terms-of-use)