Many accountancy firms began as a small, freelance business
And although small, even freelance accountancy firms need high-quality websites that demonstrate their services and effectively spread the word of their business. But how exactly do you go about setting up your freelance accountancy firm online?
We’ve brought to you the 5 main steps to giving your freelance accountancy firm a great online space.
Find a platform
There are many platforms out there that can help you create your website, it just depends on the individual circumstances of your business. If you’re looking for a quick and effort-free way to get online, then template sites like Wix or Squarespace will be best! However, this will not give you the means to truly replicate your unique business, or help you stand out amongst your competitors.
Going with a more renowned site platform such as WordPress not only gives you the flexibility to make the site your own but guarantees a long-lasting site that can grow alongside your business. If you don’t have the means to work with such a platform, sourcing a web design agency can help!
Finding an agency
Hunting for the right agency takes time, as you need to find one that suits your needs and that brings your vision to life. Will they take your specific business and its needs into account? Are they going to be thinking of your target market? These are questions you need to be asking when deciding on what agency will be right for you.
Here at Limely, we are a full-service web agency that provides you with designers, developers and content writers alike, so you can feel reassured that every aspect of your website is being taken care of. We’ll take your vision and target audience on board and make sure to incorporate them in our work.
Click here to view some of our work!
Create a brand
In order to stand out amongst your competitors, you will need solid branding so your services can be easily recognised. It’s time to have a think about what your freelance accountancy firm represents, its ethics and what you want to bring to your clients. This might help you begin to mind map logo ideas, colour palettes and other design ideas.
If the thought of getting creative scares you, then you can always approach a design or branding agency. They can take aboard your ideas and vision, and bring them to life.
Here at Limely, we are equipped with a highly skilled design team who will get to know your business and get to work creating completely original and bespoke designs, ones that will set your accountancy website apart from the others.
Click here take a look at an accountancy website that we designed!
Get populating
To compliment your new designs, you will need some content! Your freelance site will need to be littered with strategically, well-written content to inform and guide your users. If your not as handy with words like you are with numbers, then seeking the help from a copywriter is the best way to guarantee flawless content that demonstrates your high-quality services.
Ostersund, Sweden – June 10, 2016 Closeup of wordpress website under a magnifying glass. WordPress is a free and open-source content management system (CMS) based on PHP and MySQL
Limely has an in house copywriter who adapts their tone and style depending on their client, meaning their skill allows them to slip into the tone of your accountancy firm and portray its unique voice.
Get onto social media
Once you have your impressive site for your freelance accountancy firm, it’s time to spread the word! This means beginning to develop a concrete marketing strategy that includes social media. Make social media accounts for your business so you can begin to post industry-related content and images in order to attract attention and funnel traffic to your site. This is a great way to advertise any blog posts or business updates, as well as generate new leads.
If you don’t have time to be creating interesting and engaging content on a regular basis, agencies like Limely offer content marketing and social media management alongside our web design services in order to give you the full package and maintain an active online presence.
Are you looking for an agency to create your freelance accountancy firm a website? Look no further than Limely.
