Dreams X Limely: Sleep Matters Club Goes Live!

11 March 2021| Post by Niko3 minutes


Now this is news to get out of bed for!

We’re absolutely over the moon to announce our recent collaboration and project launch for none other than renowned bed and mattress retailer, Dreams!

A definite highlight of our February monthly round-up, the Limely team have been hard at work creating something amazing for Dreams’ existing website, more specifically for their ever so popular Sleep Matters Club.

And this week marks the official launch date!

Visit Website

So, before we give everything away and let you in on what exactly Limely did, let’s formally introduce you!

What is the Sleep Matters Club?

Odds are, you’re already well aware of who Dreams are! They’ve been providing the nation with high quality and ridiculously comfortable mattresses since 1985 and remain as the UK’s leading provider of mattresses and beds. As one of Britain’s most recognisable retailers, they pride themselves on their incredible product quality and their attention to customer service both in-store and online.

But their vast industry knowledge, expertise and top-level customer service is not just reserved for their store, it’s also demonstrated in the Sleep Matters Club.

Sleep Matters Club is an area on their site solely dedicated to providing all the support, guidance and information their customers would need to achieve the best possible night’s sleep. With an extensive library of guides, articles and infographics, as well as a popular Sleep Matters Club Podcast led by Dr Pixie McKenna, customers have everything they need at their fingertips.

To make this a truly customer-friendly area for their audience, Dream’s entrusted Limely with the task of fine-tuning the Sleep Matters Club area so it can continue to thrive as a great online community as well as the key to a truly, great night’s sleep.

What did Limely do?

Limely used their skills in design, development and content migration to redesign and rejig Dreams’ current online home for the Sleep Matters Club.

We made sure that all of the Sleep Matter’s Club’s original content would be available in their new space, and thanks to a clear new layout designed with purely the user in mind, every guide, article and podcast is easy to find and access.

Alongside content migration and a brand new overall layout, we designed and applied a few new icons, forms and buttons that further optimised the user’s experience and continued to demonstrate Dreams’ brand and evident professionalism.

We couldn’t have been more excited to see the finished product in all of its glory and to be working with such a renowned brand such as Dreams! And now we are so proud to showcase it to you. Click the link below to take a look!

Visit Website

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